Imagining a world without nature was the reflection to which Internet users were led in a digital campaign. How would the world be without water, forests, animals and all the components of wildlife? Through an alteration of their logos, by removing the symbols of nature on their identity, several entities have joined the online mobilization initiated by WWF to illustrate the meaningless of a world without nature and the need for us to preserve it.
For World Forest Day, FAPBM launched a digital campaign on March to highlight the reforestation and restoration efforts taking place at the level of protected areas. In 2020, 45% of FAPBM funding for protected areas (3.5 million ha) was dedicated to the conservation and restoration of ecosystems, whose results within protected areas are more effective.